A bold shade of mid-tone ruby.

  • Commonly used for Call-to-action buttons, Promotional content, Beta features, Social sharing, and Entertainment elements
  • This is Zapier's primary brand colour.

Colour Values

HEX

#ff4f00

RGB

255, 79, 0

HSL

19, 100, 50

OKLCH

oklch(66.96% 0.2220 37.42)

Contrast Analysis

Against White

3.30

Poor

Against Black

6.37

Good

Matching Algorithm

Method

Using LAB colour space for perceptually accurate matching (CIE94 formula).

Distance

3.54

Excellent
Input Colour
Nearest Match
Distance: 3.54

Colour Combinations

Monochromatic

Complementary

Analogous

Triadic

Brand Palette

Primary brand color
orange-600
Brand accent
orange-600
Complementary accent
sky-400
Text & UI elements
slate-800
Backgrounds & borders
slate-200