A deep cerulean with rich undertones.

  • Commonly used for interactive elements like buttons and links, secondary interface elements, visual indicators and status markers, decorative accents and highlights, and background elements and containers
  • This is Visa's primary colour.

Colour Values

HEX

#172774

RGB

23, 39, 116

HSL

230, 67, 27

OKLCH

oklch(31.63% 0.1331 268.32)

Contrast Analysis

Against White

13.30

Good

Against Black

1.58

Very poor

Matching Algorithm

Method

Using LAB colour space for perceptually accurate matching (CIE94 formula).

Distance

5.07

Good
Input Colour
Nearest Match
Distance: 5.07

Colour Combinations

Monochromatic

Complementary

Analogous

Triadic

Brand Palette

Primary brand color
indigo-900
Brand accent
violet-950
Complementary accent
yellow-700
Text & UI elements
slate-800
Backgrounds & borders
slate-200